Choose the Right Category
Although this is a reasonable standard in the web directory business, and those who regularly submit links to directories should know, I am finding folks just submitting their links to whatever category, regardless of the relevance. For example, lately I have had dozens of SEO, Web Design and Web Hosting sites applying in “Computers” category. Seems reasonable, right? Not really… when there is a more detailed “Web Services” category with sub categories that are directly related to those businesses.
Sometimes one might choose a category that is close, but I decide there is a better one, or that I will create a new sub category to accommodate that new link. Why bother? Because, subject relevance matters to search engines and people. Some will try to submit to the TOP category and ignore the much more germane sub-category thinking that if they are on a page closer to the “top” or home page, it will do better for them. This simply is not true. Relevance and closely related topic or subject is far more important to people using the directory, and to search engines indexing it.
When editing these submissions having to go in and change the category slows down the process significantly when dealing with 30 -50 links per day. Having the wrong category selected when there was an obviously better choice is one strike against the link. If, while processing the submission, I find more problems, like bad spelling, improper capitalization, wordy description, ugly site… it gets rejected out of hand. I will often edit and update one item in the submission like the description, or the title, or the category. I really don’t like to edit all of them. So as I scan the queue I see non-capitalized titles or crappy descriptions, and the category is wrong… that site is rejected without even looking at the site itself. I have to streamline my process and let the people submit more QUALITY. That way I can get more done.
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